Sponsored-content policy
Paid content is always labeled, and sponsors never decide what we cover.
Last updated Sept. 27, 2026
How sponsored posts are labeled
- Every sponsored post carries a Sponsored label wherever it appears: on the home page, in the news feed and on the story itself.
- Each one names who paid for it: “Paid for by” the sponsor.
- Sponsored posts are never labeled as news, and our reporters don't write them as news stories.
Sponsors don't shape the news
- The editor alone decides what we cover and how. Sponsors don't see news stories before they're published and can't ask for changes to them.
- A sponsor gets no special treatment in our reporting. If we cover a sponsor in the news, we say they've sponsored the Post.
- We can turn down or remove any sponsored post, including one that makes claims we can't stand behind.
Featured directory listings
Every valley business and organization can have a free basic listing. A Featured listing sits at the top of its category and is marked Featured. Featuring a listing never changes what it says: hours, contact details and the date we last checked it stay accurate either way.
Analysis and opinion
These aren't paid, but they aren't straight news either, so they're labeled too. Analysis explains what the facts mean. Opinion and letters are one writer's view.
Questions or sponsorships
To ask about a sponsored post or to sponsor the Post, contact us. See who runs and funds the Post.